Dell’s Plastic Packaging Alternative: Bamboo Packaging Solutions

In 2010, Dell landed the number one spot on Newsweek’s 2010 Green Rankings of U.S. companies. In addition to the computer giant’s recent introduction of its mushroom-based packaging, Dell has been replacing its plastic packaging materials with bamboo solutions. At Pioneer, we are committed to raising awareness on the growing packaging innovations in today’s market. Here, we’ll explore Dell’s bamboo packaging.

The Material

Bamboo is one of the largest members of the grass family and is the fastest growing woody plant on the planet. Its growth rate varies according to the soil and climate, and is best known as a major food source for pandas. Bamboo is also used for culinary and medicinal purposes in many parts of the world, as well for construction materials, furniture, textiles, musical instruments, bicycles, clothing and more. As a packaging material, bamboo is strong, durable and sustainable. Dell uses bamboo to package smartphones, laptops, tablets and other computer devices.

The Benefits

Because of its fast growth rate (up to 24 inches a day), bamboo can be harvested faster than hardwoods, making the source extremely renewable. Its strength is truly enduring, and the material’s flexibility makes it a versatile solution for a wide range of packaging needs.

Oil-based, virgin plastic materials such as PET, PVC and polystyrene can emit harmful toxins during production as well as in landfills, where they can take years to break down, if at all. The more nonrenewable materials that are wasted, the more negative impact packaging has on the environment and the health of the planet. Using bamboo instead of plastic helps significantly reduce our carbon footprint.

In addition, Dell’s bamboo packaging is certified compostable, meaning it can be thrown into compost piles for safe biodegradation back into the earth, promoting healthy, quality soil.

The Future

By the end of 2011, two-thirds of Dell’s portable devices will be packaged using local, sustainable, compostable, Forest Stewardship Council-certified bamboo materials. In 2008, the company set a goal of eliminating 20 million pounds of packaging by the year 2012, and is well on its way to going above and beyond that achievement.

Heritage Pioneer provides innovative sustainable packaging solutions, including corrugated cardboard and recycled PET, to help companies move forward in the path to a greener future. Contact us today to learn more.

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